Shadow

Blogs

Our Editorial Approach

Every piece of content published on Apparel Architects is created with a commitment to quality, clarity, and usefulness.

Our editorial team researches industry developments, analyzes market trends, and collaborates with experienced professionals to ensure our readers receive trustworthy and practical information.

We value education over promotion and strive to create resources that genuinely help our audience grow.

German brand Puma unveils FAST-R 2 NITRO Elite

German brand Puma unveils FAST-R 2 NITRO Elite

Blogs, Global, Retail News
Puma has launched the new Fast-R 2 NITRO Elite, an explosive and innovative race-day running shoe. Fast-R 2 utilises the enhanced benefits of NITRO Elite technology, giving a maximum competitive stack height (40mm) with unbeatable speed and cushioning, propelling one’s race-day to new territory; from short runs to marathons and every distance between. Puma introduces the Fast-R 2 NITRO Elite, its most innovative race-day running shoe featuring NITRO Elite technology. The shoe allows 22 per cent more energy storage and up to 46 per cent more raw energy return compared to its predecessor, resulting in a lighter, more economical ride. The Fast-R 2 aims to help runners break personal bests. A sequel to the ground-breaking Fast-R NITRO Elite, the Fast-R 2 allows 22 per cent more energy ...

Fashion Bomb Hair: We Are Here For Rihanna’s Honey Blonde Hair Era

Blogs
Getty Images Hot? Or Hmm! Rihanna has entered the “blondes have more fun” chat and we’re all here for it. New hair, new mom, who is this? Know as the trendsetter she is, Rihanna is fearless and the queen of switching things up. Whether she is wearing a mullet, a short pixie cut, a blunt bob, or faux locs, we can always count on the Fenty Beauty founder to serve a look. Just recently, the singer headed to Las Vegas with A$AP Rocky to sit front row for the F1 Grand Prix, and although her outfit was on trend with her racer aesthetic, the talk of the night was her honey-blonde hair. Styled by celebrity hairstylist, Yusef, Rihanna served us some ombre action. Rih was spotted with a part to the side, and darker brown roots that transitioned into a lighter hone...
J.MCLAUGHLIN HOLIDAY PICKS – Atlantic-Pacific

J.MCLAUGHLIN HOLIDAY PICKS – Atlantic-Pacific

Apparel and Fashion News, Blogs, Fast Fashion News, Global, Retail News
  November 28, 2023   I am back with one of my favorites…J.McLaughlin and we have a treat for all of you. Today through EOD Sunday, 12/3 get 20% off of full-priced items using the code BLAIR20 at checkout. How easy and fun is that?! I am sharing four new J.McLaughin looks with you below and I am also sharing my top five favorites from the brand for this season. MY TOP FIVE J.MCLAUGHLIN FAVORITES VIVIAN PUFFER Talk about a closet MVP. The Vivian is warm, slightly cropped and lightweight. It is the ultimate packable puffer and happens to be one of my favorite travel styles. The color offering this season is divine – don’t sleep on the metallic gold Vivian it truly goes with everything! You can see another way I styled it last year here! ...
Retailer Shein files to go public, eyes global reach

Retailer Shein files to go public, eyes global reach

Blogs, Fast Fashion News, Global, Retail News
  People shop at a Shein pop-up shop inside Times Squares' Forever 21 in New York City, US, Nov 10, 2023. [Photo/Agencies] The fast-fashion retailer Shein has filed for an initial public offering in the United States, according to news reports. Shein, founded in Nanjing in China's Jiangsu province as ZZKKO by the entrepreneur Chris Xu, who is also known as Yu Yangtian or Sky Xu, grew to become the world's largest fashion retailer last year. The company's headquarters is now in Singapore. Shein's apparel is popular with teenagers and young adults, many of its offerings being priced at less than $10. Online influencers post videos on TikTok and Instagram featuring their "Shein hauls", Inc.com reported. Shein's IPO filing was first reported by the Shanghai Securities Journal...
US’ Champion Athleticwear introduces Reverse Weave with CICLO tech

US’ Champion Athleticwear introduces Reverse Weave with CICLO tech

Blogs, Fashion Tech News, Global
Champion Athleticwear, the iconic lifestyle brand born from sport in 1919, has announced its newest innovation: Eco Future Reverse Weave with CiCLO technology, a patented and science-based solution that allows synthetic textiles to behave more like natural fibres when they enter the environment.Over 60 per cent of today’s textiles are made with plastic-based synthetic fibres like polyester and nylon, which remain indefinitely in the environment because they are not inherently biodegradable. By incorporating CiCLO technology, the Eco Future Reverse Weave reduces plastic textile fibres in the environment by giving polyester an eventual expiration date. The collection also features dyes with ingredients derived from nature, including pomegranate, annatto fruit and terminalia chebula fruit. Th...
Germany’s Adidas releases special edition Predator 30 boot

Germany’s Adidas releases special edition Predator 30 boot

Blogs
Adidas has revealed the new Predator 30, a special edition pack celebrating three decades of innovation for football’s most legendary boot franchise. Originally launched in 1994, Predator redefined an entire industry, and changed football and its culture forever.With an entirely new silhouette that hints towards the future of the franchise, Predator 30 resurrects one of the boot’s most celebrated features from earlier models – the Foldover Tongue.Adidas unveiled the Predator 30, a special edition pack commemorating three decades of the iconic Predator football boot franchise. Featuring a new silhouette, the Predator 30 resurrects the celebrated Foldover Tongue with a softer feel, in-built rubber fins, and a tongue strap for customisable styling. Design elements pay homage to th...
American firm PVH Corporation’s revenue surges 4% in Q3 FY23

American firm PVH Corporation’s revenue surges 4% in Q3 FY23

Blogs
PVH Corporation, the parent company of iconic brands like Tommy Hilfiger and Calvin Klein, has reported a 4 per cent increase in revenue to $2.363 billion in the third quarter of fiscal 2023 (Q3 FY23), marking a significant improvement from the prior year. This growth, amounting to a 1 per cent increase on a constant currency basis, was largely driven by the expansion of the company's direct-to-consumer businesses across all regions.Despite facing a tough macroeconomic environment in Europe, PVH's international businesses managed to maintain a steady pace, with a 1 per cent increase in revenue on a constant currency basis compared to the prior year. Notably, in North America, the combined revenue of Tommy Hilfiger and Calvin Klein brand businesses grew by 2 per cent, PVH Corporation said i...

Fashion Bomb Hair: Megan Thee Stallion Attended GQ ‘Man Of The Year’ Event Styled in Timeless Up-Do

Blogs
Getty Images Getty Images Hot?! Or Hmm? Megan Thee Stallion attended GQ’s ‘Man Of The Year’ award styled in a curly up-do and soft glam. This is the year of comeback for rap artist Megan Thee Stallion, so her attendance to the GQ red carpet was spot on. In fact, her look was one of the highlights of the night leaving a mark on not only her great style choice with her gown, but with her amazing makeup artistry skills, and let’s not forget the body! After her viral TikTok workout routine, the Houston hottie body is body goals this year. Showing off her amazing figure, the Houston TX, artist posed on the red carpet in a Salih Balta gown perfectly paired with a pinned up curly up-do styled by celebrity hairstylist Kellon Deryck making the gown the star o...
Shein IPO points to improved market sentiment – The Irish Times

Shein IPO points to improved market sentiment – The Irish Times

Blogs
China-founded fast-fashion giant Shein is reportedly planning an initial public offering (IPO) that would value the company at $90 billion (€82.7 billion).A Shein IPO would be controversial. Shein’s Chinese ties are a hot topic in the US. It has been accused of using forced labour to make its low-priced clothes; of 75-hour work shifts with few breaks; of poor environmental practices; and of copyright violations.ESG (environmental, social, and corporate governance) investors may not be queuing up, but Wall Street will view Shein’s interest as another sign of improved market sentiment. US IPOs have raised just $23.6 billion in 2023, compared to $300 billion in 2021, when the market was at its peak, but there are signs of an upturn. UK chip designer Arm Holdings and German sandal maker Birken...